To compete in today's world of changing technology, Vendors must present leasing as an option to their customer. Many Vendors do not have the experience or resources for their own internal leasing program. Most vendors look to experienced leasing companies such as Sunrise to provide a full service lease program. Sunrise has 30 years of experience in leasing to provide vendors the assurance of reliable administration and unmatched customer service levels to operate their private label leasing program. By providing quality "back room" administrative functions along with strong marketing and system capabilities, Sunrise provides its Vendors and customers with "one-stop shopping" for equipment and leasing needs.